Fragrances say a lot about a person. A woman who smells like a bush of fresh roses might be unwittingly (or wittingly) conveying a soft femininity, whereas a woman wearing an amber fragrance, like musk or vanilla, conveys a more direct, passionate nature. Fruity scents can convey a kind of bouncy, buoyant quality, light-hearted if a tad too on-the-nose. It’s no wonder, given the shifting trends in culture and behaviour, that trends in fragrance would change as well.
And what’s also changing is the way women fragrance themselves. It used to be that you’d grab a bottle of Chanel No. 5, and spray away with the atomizer until you were blanketed in the musky smell. But more often now, women are opting to get their scents from lotions, like the exotic Molton Brown lotions that source their fragrances with the same rigour as perfumeries, but whose effect is subtler. Subtlety, it seems, is the operative word these days. [Read more…] about The Hottest Scent Trends Of 2017 So Far