When it comes to wearable apps, how users engage with technology will ultimately influence the next round of innovation, and form will always be predicated on function, especially for busy women.
Form & Function
Stylish wearable accessories have come a long way since the Apple Watch, and these days, smart rings enable you to pay for purchases with a slight gesture of the hand, smart belts monitor eating habits and physical activity, while custom smart glasses allow users to see the world in a totally new way.
However, most women judge the importance or relevance of an app based on how it solves problems in their lives — not simply how chic it is. Consider that new app technology is allowing women to feel safer and more in control of their bodies and their lives than ever before.
Protection Apps
Some of the most interesting wearable trends do not revolve around appealing aesthetics. Their primary goal is to keep women safe. According to the World Health Organization, 1 in 3 women will experience physical or sexual violence at some point in their lives. With statistics that alarming, it’s no wonder that more companies are creating assault protection apps.
The majority of assault protection wearables are designed to be attached to clothing or worn as fashion accessories, like necklaces or rings. Regardless of design, they are all structured in the same manner.
Safety protocols are activated once a button is clicked, and police are immediately alerted. While some companies play the intermediary between the wearer and the police by providing real-time information, other companies take it a step further.
Some will alert their community users that are within range of the emergency. One device can send texts and calls with a map of your location, but only to other Androids. Not being able to send location details to iOS users is risky. App developers looking to design a new app in this space should make certain that vital safety features are available to both iOS and Android users.
The best wearable apps for assault protection include a camera and a microphone to record the possible attack. The video is automatically saved to the cloud and can be used as evidence — and many apps, like bSafe, are completely free to use. This technology could save so many lives, especially in places outside of the Americas, where violence against women is higher.
The rise in mobile apps designed for women or with women in mind promise more and more interesting developments to come. If you’ve got the next great app idea, make sure to partner with the right developer. To give just one example, Guarana Technologies has years of experience and can help you get the best app into the hands of users without compromising your vision.
mHealth Apps
The health industry has changed over the years — especially for women who are looking to improve their quality of life on their own time. Mobile health, or mHealth, apps provide healthcare services via smartphone applications.
Some apps such as Doctor on Demand allow users to communicate directly with doctors in a convenient, quick, and safe way. This technology has the potential to significantly decrease hospital admissions, as doctors can diagnose and treat general medical conditions via smartphone. They specialize in urgent care, behavioral health, preventive health, and chronic care.
The right app development company will be able to not only polish business owners’ concepts but can integrate safety protocols that their clients aren’t even aware exist, helping all users — women and men alike — to stay in control.
If you have the next great app idea, make sure to partner with an app developer who cares.