Black Friday is something that practically every American looks forward to. And, why wouldn’t you look forward to this day? All sorts of gadgets and other items can be had for ridiculously low prices – if you have the patience and energy to battle it out with countless other shoppers looking for a good deal. So yeah, every year, on the day after Thanksgiving, everyone goes nuts, and stores – both online and offline – have to deal with massive amounts of transactions.
This year, the “guys across the pond” are going to have taste of what their American cousins consider a normal experience. The UK branch of Amazon is holding a five-day sale dubbed Black Friday Deals Week. That’s pretty much self-explanatory, but you have to be ready to get drooling once you visit the online shopping site for good deals.
What do you think of newly-released CDs that are worth only 1 GBP? How about video game consoles with severely slashed prices? (That’s something that no one can say no to!)
In order to be able to take advantage of the deals, though, you have to keep your eyes peeled – the deals run throughout this week, but each specific deal only stays up for a limited period of time. The reason for this is, according to Richard Dodd (British Retail Consortium spokesman):
This move is a reflection of how tough trading conditions are, even in the run up to Christmas, and more evidence of how retail competition benefits customers. But, over a period, all retailers have to cover their costs – premises, staff, buying in stock and a reasonable return for investors – so there will always be a limit to the depth and duration of discounts.
Limited or not limited, you’ll have to at least give this a look. Don’t expect to easily find a Kindle for less than 100 GBP, though. Yeah, I checked. 😉